Brought to you by our friends across the pond in the UK, Pure360 talks about what's working and what's not with real marketing campaigns. Reply to Comments: Remember, blogs are social, so people will ask questions, provide feedback, or share their opinion. Posted by Chris Donald On January 13, 2020 in story time I 0 Comments. We hope you’ve loved this roundup of the top 30 email marketing blogs on the web right now. Introducing the All-New Campaign Monitor 3. © Copyright 2021 MailBakery. Design your emails. Create a Strong WhatsApp Marketing Campaign for Your Brand Besides providing a great service, Litmus also provides great content which you can regularly read on their blog. For tech-savvy email marketers with a penchant for design, EDMDesigner is the blog for you. While email testing and analytics sound daunting, Litmus does a great job making the topics interesting and easy to consume. In addition, the brand supports a blog from which you will learn a lot about email marketing, collaboration, and productivity. Research shows a message is five times more likely to be seen through email than on social media like Facebook or Twitter. Email Marketing Blog Want to Learn to Send Better Emails? The handy navigation on the left lets you filter blog posts by content type such as articles, infographics, case studies, videos, ebooks, etc; by topic types such as best practices, email inspiration, how-to, tips and tricks; and by a level of expertise – beginner, intermediate, advanced. EDMDesigner has tutorials and how-to articles that will help you create or tweak your design for a killer look. The guys behind Chamaileon maintain a great blog for email marketing, as well. It's a niche blog, but if you're into design it's one of few places that offer in-depth guidance. It covers a range of marketing materials, which includes email marketing. You'll get some great advice on automation techniques too, which can seriously ease your email marketing workload. It allows you to create customized subscription forms and integrate them into your posts, pages or sidebars. Give Thrive Leads try if you need a robust email marketing plugin for your WordPress website. In today’s post, we’ve made a roundup of the top 30 email marketing blogs you should definitely follow. The brand maintains a blog with great content that can help you boost your overall marketing strategy. We’ve got a gift for everyone on your … In other words, the site's goal is to teach you something you didn't know before. The website has one purpose: to show you really good emails. Posts like, "What are Spam Words?" Take the blog for a spin and skim some of their topics, or you can focus solely on email marketing content. Email marketing is a must if you’re looking to boost website traffic and increase conversions. Marketo is a popular provider of marketing automation services including lead management, email marketing, consumer marketing, customer base marketing, mobile marketing and more. For instance, when Gmail announced support for embedded styles in email, FreshInbox was all over it. Email marketing has been around for decades, but it is still one of the most effective digital marketing channels available when it’s done well. Run by Experian, Marketing Forward offers strong email marketing content. 70 Email Marketing Stats Every Marketer Should Know 2. Once in the blog, you can choose a category from almost 30 different marketing categories including email marketing, marketing automation, marketing budget, lead marketing, customer marketing, and many more! The brand offers great features such as filtering and segmenting subscribers, providing complete analytics about the subscribers and more. “Email best practices, advice, tools and industry trends for practical use”. Here we go: “The best digital and email marketing content by Campaign Monitor.”. It isn’t just a perfect partner for your blog — it also encourages and supports other relationships your blog should have, like with your audience.. It's not a traditional blog, but it's an amazing resource for email marketers. The brand’s blog is certainly worthy of following since it covers categories like email deliverability, email and social media cross-channel marketing, email strategy, email coding, list growth, engagement and even more useful content for your overall email marketing strategy. This blog covers a ton of marketing topics, but you can sort by email marketing and access amazing information. Both topics can be a little scary even for experienced email marketers, but the company does a great job breaking these tough topics down into useable pieces of information that actually make sense. Email designing is a lot more than just making it look appealing and fancy. The following post covers the steps required for creating and sending out your own blog digest. The Marketo blog delivers everything you need to know regarding content marketing, social media, email marketing and marketing automation. Sign up for their newsletter to see the best emails in your inbox. InfusionSoft is a platform offering customer relationship management, marketing automation, sales automation, analytics and even more services. The brand has established as a big name in the marketing industry and a trustworthy source of information. Mailerlite Pricing MailerLite has a Forever Free plan that gives you the basic features for 1.000 subscribers and 12K emails. A few other email marketing blogs that are definitely worth a read – Marketing Profs, Content Marketing Institute and Copyhackers. You will find useful tutorials and insightful tips on all kinds of email related subjects like open rates, A/B testing, email lists and more. All blog posts by EmailonAcid are quite useful in improving and adjusting your own email marketing strategy, so this is definitely one of the email marketing blogs you should follow. AWeber is an email marketing service used by over 120,000 small businesses, bloggers … If you feel that even more awesome email marketing blogs should make it into this selection, feel free to express your opinion in the Comments below. You'll find a variety of email and social media topics on the blog, along with content that focuses on cross-channel marketing and how to reach customers through multiple platforms. “Interactive and advanced email design techniques and news”. HubSpot is a very well-known platform which offers software for various marketing solutions. To learn about deliverability and metrics, go to the Return Path blog. Research shows forty-nine percent of small business owners handle their own marketing. Email marketing strategy is certainly one of the fields in which you should constantly improve yourself and learn new things. We've broken them into two categories: one for beginning marketers and one for advanced marketers. Chalfont, Pennsylvania, United States About Blog Looking for email marketing tips and best practices for success? Litmus is a well-known platform for testing email templates on various devices and screens. Emailcenter, a blog out of the UK, is a great place for new email marketers to get their feet wet with email marketing content. Your email marketing schedule will depend on your industry, the types of content you send (content marketing strategy), and your sending frequency. Take the blog for a spin and skim some of their topics, or you can focus solely on email marketing content. You can sign up for their email newsletter too and get a dose of email knowledge in your inbox. They've become a go-to spot for marketing information, so you're sure to find content that's applicable to your marketing efforts. The top 25 marketing blog posts of 2016: 1. It offers simple explanations of complex marketing methodologies that anybody could understand, across a wide range of topics. On MarketingProfs you will find trustworthy information on topics related to email marketing not only in the form of articles, podcasts, online seminars, tutorials, guides, and reports. Snippets of positive reviews from social media fans can be included in emails, and social media posts can drive customers to your email newsletters. There you have it! EasySendy is a marketing service for sending mass emails. Rather than wander through the email marketing world alone, you should rely on resources to help you improve your skills. You'll find a lot of great insights from experts in the field, how-to articles and great data-backed information that you can share with your entire marketing tem. ESP (Email Service Provider): An email service provides is a company that provides email marketing or bulk email services Open R ate: This is the percentage of subscribers who have opened your email. MailChimp is a very popular ESP providing various email marketing solutions to businesses of all sizes and shapes. All of their blog posts are in-depth and full of great tips that you'll actually use. Chamaileon is an email builder software developed to help businesses design and manage responsive email templates. Recent posts include: 5 Innovative Email Marketing Tips That Drive Readers to Action On their awesome blog, they not only post email-related content such as email marketing tips, email subject lines, email list building, etc, but also small business marketing tips, social media marketing, product updates and more. And if you are a GetResponse user, you will find their platform’s features and updates posts very useful. MarketingProfs is a marketing media providing education on all fields related to marketing such as advertising, brand management, content, customer behavior, pricing, market research, and many more, including email marketing, as well. You'll find posts that cover the entire process, from creating a series of emails to sending them to a segmented list. In addition, they have a great blog covering not only email marketing subjects but also all related fields like customer management, advertising, social media marketing, reports and analytics, and more. 13 Best Practices for a Killer Email Opt-in Form, How to Remove your IP from ATTs Blacklist, small business owners handle their own marketing, a great list of influencers you should consider following on social media, 8 Tips to Build Better Sales with Email Marketing, The 12 Most Effective Loss Leaders to Attract Email Subscribers to Your Brand, 7 Quick Tips to Start A Digital Marketing Campaign, Web Content Personalization and Segmentation – How to Do It Right, How to Use Videos to Improve Your Email Marketing Strategy. SparkPost is an email delivery service with sophisticated features that is “trusted to send 25% of the world’s non-spam emails”. Email marketing is an art and science, so give yourself some wiggle room to experiment and find what tactics work best for your business and your subscribers. Copyright 2010 - 2018. Check out these great email marketing blogs on regular basis to be up-to-date with everything happening in the world of email marketing. All of their blog posts are in-depth and full of great tips that you'll actually use. Pinpointe is a provider of advanced solutions for email marketing including an array of tools for creating, sending and monitoring email campaigns which come with many handy features. Even if you're an experienced email marketer with a team of people at your disposal, studying new trends, reviewing best practices and finding ways to improve ROI is a daily chore. In this, your hour of need, email marketing can step in and help out. 3. Wrap up. The Holistic team take a strong customer-centric approach to everything we cover. Follow EasySendy’s blog to read useful information about everything and anything related to email marketing. In additional to watching these blogs, here's a great list of influencers you should consider following on social media too. The brand also has a great blog focused on providing practical email tips and tutorials. By following this blog, you will learn a lot about email marketing and all its related fields such as content marketing, digital marketing, social media marketing, influencer marketing and more. Maropost for. Don't get left behind, follow these email marketing blogs to stay on the cutting edge of email marketing all while keeping your skills sharp. and "My Open Rate is Low – What Can I Do?" It’s time to reflect on the past year (what worked and, errr, what didn’t) and start planning for the year ahead for email design and email marketing blog posts. The company conducts a lot of research too, which is always helpful for forecasting and planning. 2. Another type of email marketing is drip campaigns sent automatically and triggered by your contact's activity or inactivity. The site's motto is, "real world education for modern marketers." Thankfully, it’s easy to get started with an email service provider and insert your subscriber forms into your eCommerce website and any relevant blog posts. All Rights Reserved. Flat Design in Emails – Using it Right. An independent email consultant, Jordie van Rijn, has a blog that's all email all the time. You can even choose up to 2,500 users from your email list to send it to. EDMdesigner provides a handy and functional drag-and-drop responsive email editor suitable for all kinds of users and capable of integration into all kinds of SaaS. Think about it: Blogging isn’t a one-way street. Effective Email Marketing for Each Stage of the Customer Lifecycle. Plus, each post is full of examples that you can learn from too. Among the many categories, you will find subjects on email deliverability, anti-spam practices, security, scalability, integrations, APIs, etc., as well as information about webinars and conferences. Pretty simple. We're tooting our own horn here, we know, but the Pinpointe blog can help you take email marketing to the next level. CampaignMonitor is an email marketing software which offers an array of email marketing solutions to businesses. Lisa Furgison McEwen is a freelance writer and co-owner of McEwen's Media, a content marketing company. GetResponse keeps the content of their blog fresh with tips and insight that will certainly come in handy for your overall email marketing strategy. This site uses cookies. MailBakery’s blog is fully focused on email marketing. If you're interested in learning about drip campaigns, Drip is the blog for you. Convince & Convert is a powerful blog media behind which stands a team of strategists and practitioners of marketing in all its sizes and shapes. The blog is always updated with plenty of content daily, to the point where it is hard to keep up with everything being posted, but this is great because I am never out of new things to ponder. Pinpointe's cloud-based email marketing platform helps. FreshInbox is a blog dedicated to the more technical part of email marketing. Any advertising, promotions, or even brand building done through email can be considered email marketing. SendinBlue is a service which allows you to send automated emails, marketing emails, transactional emails and monitor the results of your email marketing campaigns. The combination of blogs and influencers is a sure-fire way to stay current in an evolving digital world. Read on! MailJet also has a great email marketing blog in which they post on a regular basis. GetResponse is a platform offering solutions for email marketing, marketing automation, landing pages, webinars and more. Specializing in B2B marketing, the Marketo blog focuses on lead management and campaign practices. VerticalResponse is a provider of full email marketing services covering everything you need in order to create, send and monitor email marketing campaigns. Maxemail offers email marketing and SMS software to help you pull off your email campaigns fast and easily. Useful digital and email marketing content by SendPulse: how-tos, step-by-step guides, best practices, reviews, inspiration, and much more. You can stay on top of industry changes with this blog. How do I know if I’m on a SPAM Blacklist? The brand maintains a great blog with fresh content uploaded every few days. This service allows you to send 12,500 emails per month. Email Marketing. Undoubtedly, MailChimp’s blog is one of the must-follow email marketing blogs if you want to get insight and useful information in the field of email marketing. Here at the end of the year, we’ve compiled a list of our 25 most popular blog posts according to you, our readers. In their blog, OptinMonster publishes great content not only on email marketing but also on A/B testing, content marketing, eCommerce, lead generation, as well as case studies and useful tutorials. If you've been avoiding these topics, or aren't sure how to wrap your brain around them, bookmark the blog as a great resource. Marketing and Email Marketing Best Practices, Advice and Tips, 30 Fresh and Fun Ideas For Your Newsletter. Digital marketing is fast growing in today’s era and one of the most obvious benefits of email marketing is its lower cost compared to mainstream marketing channels. Potential subject lines for email marketing: Secret Santa? Ensure that if you have a “guaranteed by Christmas” order deadline, you make it well known to your customers via email, blog posts, and social media. Since MailChimp posts a lot about their company culture, as well as software news and updates, you will find MailChimp’s blog content extremely useful if you are using their services. A lot of their content focuses on real-world situations, which is useful and refreshing to marketers. The categories are meant to be a guide, but don't let it stop you from exploring blogs in both categories. The top 25 email marketing blog posts of 2017. You can also filter the posts by content type such as articles, guides, infographics, webinars, videos and more. Since MailChimp posts a lot about their company culture, as well as software news and updates, you will find MailChimp’s blog content extremely useful if you are using their services. The brand also has a great email marketing blog that you definitely should keep an eye on from time to time. … Follow the blog to regularly get big doses of email marketing inspiration, insightful advice on various email marketing topics, and useful email marketing guides and tutorials. Look no Further than These Posts. Market Your Blog: It's very easy to integrate social media into your blogs so that your blog posts go out to your followers. Promotional emails are one of the most economical ways for any business to connect with customers. All of the posts on the site try to move marketing forward, hence the name. Econsultancy does the heavy lifting for you and provides resources on its blog that marketers can use on a daily basis. It’s that time of the year, email geeks! ReturnPath offers various email solutions regarding email deliverability, email optimization, email fraud defense and more email related solutions that every business might need. The brand maintains a great blog covering various areas of topics such as customer success, deliverability, email data, email optimization, email fraud protection, data science, industry news and more. Litmus, the leader in email testing and analytics, provides a wealth of content on their blog. Email today needs to feel like one-on-one conversations with each audience member, but it also needs to scale. and "How to Create an Engaging Newsletter" are just two examples of the informative content you'll find on the blog. Mailigen is a service for creating and sending automated newsletters. Certainly, HubSpot’s blog is one of the biggest blogs every marketer should follow. By proceeding, you agree to our. After all, it's easier to understand best practices when you see them in action. Ideally, email marketing should go hand in hand with social media. Open rates vary wildly across industries, but in … No matter if you are a client of the brand or not, you will find ReturnPath’s blog posts useful for the challenges you are facing with email marketing. Pure360 offers email marketing solutions, cart and browse abandonment recovery, email personalization, and more email related services. You will find topics on email marketing and email development, as well as industry news. Experian provides marketing services, as well as consumer and business credit reporting. ConstantContact is a marketing email service provider offering various email marketing solutions. Think of Really Good Emails like an email gallery. Recent posts Business Tips and Tactics. EmailonAcid is an email testing platform which lets you test your email on over 70 email clients and devices, thus making sure your template will look great to all your recipients. You'll find relatable topics like, "What Should You Look for in an Email Service Provider?" 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